News & Press
Kingsdown Relocating Las Vegas Showroom to 15th Floor of C Builiding
January 18, 2017
New Showroom Design Mimics Actual Retail Showroom; Enables Retailers to Experience How Brand Will Play on Their Floors
In a move to strengthen its presentation and better showcase its growing product line, luxury mattress supplier Kingsdown, Inc. is relocating its Las Vegas Market showroom in time for the January market. The new showroom, located in space C-1588, will display the company’s line in fully accessorized bedroom vignettes and will serve as inspiration for retailers in setting up Kingsdown in their stores.
"The display opportunity that the new showroom affords us is fantastic and puts us on the main bedding floor of the market – the Madison Avenue of mattress shopping if you will,” said Frank Hood, president and CEO of Kingsdown. “We know retailers are always on the hunt for new, creative ways to spotlight bedding in their stores, and our new Las Vegas showroom layout allows us the ability to present the Kingsdown story of better sleep through diagnostics and handcrafted, luxury beds in an exceptional manner.”
Throughout the 7,899-square-foot showroom, Kingsdown will spotlight its different bedding collections in a retail store format to give retailers merchandising and showroom design ideas. The Vintage Collection, Crown Imperial, Diamond Royale, Sleep Haven, Passions and Sleep To Live will each have dedicated areas in the showroom.
Combined with the company’s recently secured High Point Market showroom in the International Home Furnishings Center (IHFC), the relocated Las Vegas showroom gives Kingsdown the opportunity to display its products and gain more exposure to buyers shopping the bedding category at Vegas Market.
- Ellyn Small
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